Nadia Jaftha is a Fashion, Lifestyle and Fitness influencer, born and bred in the mother city, Cape Town. She went on to become one of SA’s most influential – digital personalities with her cynical personality and relatable style of content creation. It is her quirky personality that has now grown her following to an astounding 1 850 000+ followers across her digital platforms. Because of her relatable content, her videos have become one of the most watched on South Africa’s digital platforms with her account reaching up to 26+ million impressions per week.